Each student shall prepare a 10-page strategic plan following the assignment guidelines. The purpose of the strategic plan is to allow the selected healthcare organization to understand their current strategic position, where they want to be in the future, and how they will achieve those goals.  For this strategic plan, you will select an existing healthcare organization local to your community to conduct a strategic plan analysis on. The strategic plan should project 3 year’s worth of planning.  Additionally, students should focus on identifying a target market (consumer or business in South Florida) whose needs are not currently being met, not being met satisfactorily or even recognized. Students also should think about competitive offerings, and how their offering will be communicated and delivered. The solution must be actionable or realistic.

The strategic plan will be completed in 3 phases, which will all culminate to create the final strategic plan due on 4/22.  Please see below for the due dates of each phase.

Phase 1 due: February 16, 2020 (Cover page, introduction, M,V,V,G)


Details to be included


Cover page

(1 page)

Include name, title of assignment (include name of organization), and due date of assignment



(1 page)

This is the introduction of the strategic plan that identifies the organization you will be studying.  In this section, be sure to provide background information about the organization and why it is important to examine this organization at this time.

Student should also include a brief overview of the governance structure of the organization.


Mission, Vision, Values, Goals

(1 page)

Mission: the purpose of the organization serves today

Vision: what the healthcare organization hopes to become during the next several years

Values: the guiding principles or beliefs of the organization

Goals: what the organization hopes to accomplish in the long term