Work on the second part of the 4 part project, which builds on Project Part 1 (attached). Using the same company of choice from project part 1 (attached) that is proposing an expansion opportunity overseas, conduct research on the country. Specifically focus on the culture and cultural exchange. For the culture, review the web site to compare the cultural differences between the countries. Identify the cultural differences and consider the cultural exchange. In addition, research and choose the best distributions method: Product/Market, Pricing, and Positioning.

Identify the following:

  • Cultural differences
  • Cultural exchange
  • Distribution Methods

Submission Requirements:

Submit a two- to three-page Word document using 12-pt. font and APA format